Brooklinen is making all things for your sleeping world. Luxury bed sheets, pillows, comforters, & blankets in really great fabrics like percale sateen and linen. On this episode, we unbox how they're bringing a textile feel to a box.
Here's what we love about their packaging:
- Two-color flexographic print in a pinstripe pattern that's reversed out
- Roll-end tuck front box
- Label love! The shipping label is perfectly aligned to the stripes
- A lil' overlap (trapping) on the design. You need a loupe to see it, but it’s just worth preparing for.
- Branded tote — swag!
- Sheets wrapped in a printed Kraft belly band and then in plastic
- This belly band is doing some heavy lifting 💪Has product information, care instructions, and it's achieving a lot in one simple collateral piece
- Return label
- Easy to recycle
