Flexography is often the most economic print option, and it can be used on a variety of materials, both coated and uncoated. There’s a wide range of quality in flexographic printing, depending on equipment, press operators, and tooling. It is best for printing designs that don’t have small text, fine details, or photos.
Flexography is ideal for flood coated color, printing logos and text, and high contrast graphics. Colors can be matched to Pantone and GCMI swatches. Process printing (CMYK) is also possible with flexography, but for designs with fine details or photographs, you may get better results with lithography for high volumes (over 10,000 units) or digital for low volumes (under 1,000 units).
Very economical, especially at higher volumes
Great for printing bold designs and thicker line weights
Can be accurately color-matched to Pantone and GCMI colors
Can print on porous (like uncoated paper or corrugated) and non-porous (like coated paper or plastic film) surfaces
Compatible with both water and oil-based inks