Topic

brand voice

Video

Unboxing The Honest Company

Receiving bathroom cleaner doesn't seem all too exciting, but The Honest Company makes getting your all-natural home supplies a compelling and thoughtful experience.

Podcast

Eva Goicochea, Maude: Setting the New Standard for Sex – Well Made E68

Two years ago, Eva Goicochea shared her idea for a new kind of sex wellness brand, Maude. We're looping back with her on how the freshly launched company is disrupting an industry that has for so long looked the same.

Podcast

Meika Hollender, Sustain Natural: Having the Sustainable Sex Talk – Well Made E65

A conversation with Sustain Natural founder, Meika Hollender on starting an all-natural period and sex startup with her dad.

Podcast

Jake Kassan, MVMT: Owning Your Brand – Well Made E63

MVMT founder, Jake Kassan talks about building a $100 million brand through influencer marketing.

Video

Unboxing Glossier

Unboxing Glossier's iconic pink box and bubble pouch that inspired a cult following.

Podcast

Haraldur Thorleifsson, Ueno: Bringing the Chocolate – Well Made E57

A conversation with Haraldur Thorleifsson, founder of Ueno — a creative agency designing digital experiences for Silicon Valley's biggest tech companies.

Podcast

Gloria Noto, NOTO Botanics: Creating a Safe Space for Beauty – Well Made E55

Getting real with Gloria Noto about instincts, risk-taking, and building an inclusive, gender-fluid beauty brand.

Podcast

Helen Rice, Fuzzco: Breathing Life into Brands – Well Made E45

From Fuzzco to Pretend Store, Helen Rice is taking a non-traditional approach to design and defining brand stories.

Podcast

Adam Lisagor, Sandwich Video: Telling Stories – Well Made E22

We talk to Sandwich Video's Adam Lisagor about how he became the face and voice of some of the most innovative tech brands.

Podcast

Jess Hatzis, Frank Body: Being Frank – Well Made E18

Frank Body co-founder and Creative Director Jess Hatzis shares her strategies for creating the signature voice of the original coffee scrub brand.

Podcast

Miki Agrawal, Thinx: Tackling Taboos – Well Made E13

Founder of Thinx, Miki Agrawal talks about how she's taking stigmas head-on with innovative products for periods, pee, and poop.

Podcast

Eva Goicochea: Democratizing Design, Watches, and Sex – Well Made E5

Eva Goicochea — web designer, brand strategist and co-founder of Tinker and Maude talks to Stephan Ango about her minimal aesthetic and the evolution of modern brands.